Traditional investment instruments (such as bonds, stocks, and asset-backed securities) usually generate returns through only a single channel, or their return level is fixed at a predetermined rate.
In contrast, real estate generates returns through two channels—rental income and price appreciation. Moreover, both of these income streams tend to increase simultaneously year over year, which is why real estate generally delivers higher long-term returns.

No. When you own real estate under your own name, you gain several advantages such as having full control over how the asset is used, the ability to leverage it through collateralized loans, pass it on as inheritance, determine your own pricing strategy, and freely improve its appearance or condition. These benefits come from having a high level of direct influence over the property.

However, there are also disadvantages. You must search for and secure tenants, enforce contractual obligations, collect payments, report income, and handle inspections, repairs, and cleaning services—all of which come with significant responsibility.

Therefore, we also offer opportunities for indirect investment, where instead of owning the property alone, you can invest jointly with multiple investors into real estate.

Examples include:
• Purchasing bonds issued by a project developer
• Investing any desired amount through a crowdfunding platform
• Buying shares issued by the project developer
• Acquiring units from a real estate investment fund that owns properties

By investing in these ways, (I) you are not required to invest the large amount needed to purchase an entire property, and (II) the professional property management organization handles all daily operations—from maintenance and cleaning to managing tenant relationships—making it a more convenient option for investors.

When buyers make a purchasing decision, they typically evaluate the property’s basic attributes such as its location, layout, construction quality, the lifespan of surrounding infrastructure, and whether the property is free of legal disputes. In addition, they consider pricing terms and expected future income before finalizing their decision.

However, one important factor that often receives insufficient attention is property management — the day-to-day maintenance and care that plays a crucial role in preserving and increasing the long-term value of the asset, as well as extending its lifespan.

In many cases, this service is handled in a non-professional manner, which poses significant risks to the property’s potential income and overall return. It is increasingly common to see price appreciation gaps between projects that share the same location and construction quality, and these differences can often be explained by the quality of the property management services provided.